Project #5
Branding, Graphic Design, Website Design
Main Street Marketing redesigned the generalpattern.com website to modernize the brand and improve how the company’s manufacturing capabilities are presented online. We restructured the site architecture to create clear user pathways for engineers, procurement teams, and industry partners, making it easier for visitors to find the services and technical information they need.
The new design features a clean, contemporary layout with refined typography, a professional color palette, and high-quality industrial imagery. Content was streamlined and reorganized to present complex capabilities—such as machining, molding, and tooling—in a clear and approachable format.
We also integrated strong calls-to-action, improved the quote request process, and optimized the site for speed, responsiveness, and long-term scalability. With SEO-ready foundations and a modern interface, the redesigned website strengthens General Pattern’s digital presence and better communicates their expertise as a trusted leader in precision manufacturing.